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The 3 Waves of Tahitian Noni International (TNI)

In our research, we found that TNI has experienced several waves in its business, but 3 are very outstanding. Firstly, the one litre bottle of Noni juice is said to have sold over 1 million bottles since start of business in 1996. And now a bottle sells every 1.7 seconds.

Secondly, there is the Hiro line beverages playing in the huge energy drink market and the healthy beverage segment.

And now, the Income Escalator/Natureborn wave.

The question is why hasn’t any of these waves, not even the noni juice of 12 years old, taken off fully in Nigeria, even though TNI has done business in Nigeria for the past 3 years. If only the TNI folks know how to do business in Nigeria, they will not pass up a golden opportunity to the competition. But does anyone really care?

Tahitian Noni a Business Wave in Nigeria?

Our Company, Eagle Eye Communications Limited, a leading marketing communications firm in Nigeria has been conducting research on business waves in Nigeria. We have come across a very interesting story and decided to research on it. We are indeed amazed at what we found - an untapped opportunity, almost a neglected goldmine.

We sought out the parties involved in this business drama. The monument of interesting information actually necessitated this blog site. We urge all the dramatis personae to respond to the contributions and comments. That way we’ll all enjoy the discuss and no damage will be done. Cheers everybody